4.4.3 Methods of Technology Transfer
There are several methods of technology transfer. But certain things should be kept in
mind while choosing a technology transfer method like future strategy, type of
technology, resources availability, intellectual property rights, etc. The explanation of
various technology transfer methods is given below:
1. Licensing: In this type the owner/developer of the technology grants permission
to another company (receiver/absorber) in the form of license to use the technology
for certain purposes and for certain period of time.
a. Licensing in: Where the absorber has full rights for technology forever.
b. Licensing out: A developer may allocate rights to any other party other than
absorber at any point of time.
The main advantage of this method is low-cost involvement. However, the
purchase of license requires certain requirements to be fulfilled on the side of the
absorber of technology like sufficient knowledge, skill and expertise staff, and a
well maintained and suitable manufacturing base.
2. Support contract: In this type of technology transfer, the developer of technology is
involved in each and every phase of implementing technology which ensures closer
co-operation between both the parties and ensure transfer efficiency as well.
3. Joint venture: A particular business is executed by both the parties within an
agreement. The business may include mutual assets, management, loss bearing,
profit sharing, marketing, servicing, etc. This method ensures long-term co-operation
between both parties. Low cost and motivation of all participants in the successful
transfer of technology are also the main advantages of choosing this method.
However, the difference between the vision and objectives of both parties may create
hurdles in achieving the desired goal.
4. Franchising: In this method, the developer shares its trademark and business model
with the absorber. The absorber can use the technology as per the developer's
specifications. The developer can also share its expertise and knowledge in running
the business model. However, in this method, the absorber dependency on the
developer is more as compared to other methods.
5. Strategic alliance: This method generally occurs between two big companies that
share specific skills in order to develop new technology. For example, joint labs,
research programmes, production of new products, etc. However, complexities due
to different culture in the companies may create problems in execution.
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